Denitsa Kostova

I'm an innovator trapped in a corporate world. And instead of leaving, I'm changing it from the inside. My title says Group CMO. And yes I build marketing systems, teams and processes that actually work. But that's the job. The mission is bigger. I'm obsessed with finding the smarter way. Fewer steps. Fewer approvals. Better tools. Systems that make work predictable and free people up to actually think and be creative again. I've been doing this long before AI, now I just have better toys. I'm part of the team driving Ocean Evolution - a real transformation of how a traditional investment company leads, works and grows. Co-creation over hierarchy. Speed over bureaucracy. Giving people permission to build and own their game.

If you're building something bold, rethinking how your org works, or just curious about what happens when a CMO decides to code let me be your mentor. You can find more about my thinking here: https://realperfect.substack.com/