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Career

Leadership as a Natural Evolution: A Conversation with Sofia Tsiguro, SysOps Team Lead at Wrike

Sofia Tsiguro’s journey from DevOps engineer to SysOps Team Lead at Wrike is a story of responsibility, opportunity, and intentional leadership. Over the years, she has navigated the fast-paced world of infrastructure, led teams through high-pressure technical projects, mentored rising engineers, and found her own voice in a male-dominated field. In this interview, she opens up about her path into leadership, the lessons learned from missteps, the power of mentoring, and why visibility matters for the next generation of women in tech.
Femme Palette
November 27, 2025
Stories

Rewriting the Story Within: A Conversation with Narrative Coach Mary-Brennan Minarovych

Mary-Brennan Minarovych has spent more than two decades helping leaders understand the power of stories - the ones they tell publicly and the quieter ones that shape them from within. Today, as a Narrative Coach, writer, and communications advisor, she guides people back to their inner voice so they can live and lead with clarity, confidence, and authenticity. In this interview, Mary shares how stories influence our sense of belonging, why narrative work is essential in an uncertain world, and how mentoring with Femme Palette allows her to help others reconnect with the truths that move them forward.
Femme Palette
November 21, 2025
Leadership

Shaping Spaces, Shaping Communities: Adriana’s Leadership Story at Clubco

Adriana has spent the past four years redefining what coworking can mean for people and their careers. As the Head of Coworking at CTP, she has built Clubco into a space where collaboration, growth, and human connection come first. From strategic expansion to everyday operations, her leadership ensures that every member feels supported, inspired, and part of something bigger. Her journey offers a powerful example of how thoughtful, community-driven leadership can transform not just a workspace - but the people who move through it.
Femme Palette
November 19, 2025
Career

Moving to Amsterdam for work? How to build your career network as an expat

Moving to Amsterdam for a new job is exciting. The city is full of opportunities, diversity, and innovation. But beyond the canals and bike lanes, one of the biggest challenges expats face is building a strong professional network. Whether you work in tech, marketing, or design, feeling connected to like-minded professionals can shape not just your career, but also your sense of belonging. In this article, we’ll explore practical ways to grow your career network in Amsterdam. and how mentoring and community can accelerate your success.
Femme Palette
November 12, 2025
Mentoring

Where purpose meets strategy: Olga Maximova on mentorship, impact, and women supporting women

Olga Maximova has built a career in international diplomacy and crisis management, and after nearly a decade she shifted into mission-driven work, helping organizations secure sustainable funding and guiding women to grow with confidence and self-trust. As she says, “I don’t measure success only in money raised, I measure how confident my clients become, how boldly they can articulate their value, and how they grow as leaders.” Today, as a longtime mentor at Femme Palette, Olga supports women in defining their own meaningful version of life and leadership, grounded in self-sufficiency, resilience, and community.
Femme Palette
November 6, 2025
Mentoring

Mentoring goals: 12 examples for early, mid, and senior career stages

Setting clear goals is one of the most important steps in making mentoring effective. Goals provide direction, make progress visible, and help both the mentee and mentor stay aligned. Yet, many people enter their first mentoring relationship unsure what to focus on or how to articulate what they need. This guide outlines how to set meaningful mentoring goals and includes 12 concrete examples tailored to different stages of your career. Whether you are just starting out, navigating a transition, or developing as a leader, these examples can help you define direction and get the most from mentoring.
Femme Palette
November 5, 2025
Stories

Empowering Women in Tech: How Tietoevry Builds Confidence Through Mentoring

Thinking about how to empower women in your company to take the next step in their careers? Tietoevry found the answer in mentoring. We spoke with their L&D Manager about how the EmpowerHer program was created, why confidence matters as much as skills, and how mentoring helped women across Europe grow their visibility and self-belief.
Femme Palette
October 30, 2025
Leadership

“The perfect blend of courage and kindness unlocks true power,” says Veronika Burešová, CEO of WPP Media.

When Veronika Burešová first stepped into the digital marketing world, she couldn't even tell the difference between PPC and SEO. Today, she heads one of the largest media groups in the Czech Republic and leads over 300 people. She's convinced that leadership superpowers aren't just toughness or ambition, but rather a mix of courage and kindness. "Kindness without courage is just trying to be nice and makes no real impact. Courage without kindness is simply harsh," says Veronika. In the interview, she further shares why being kind to yourself might actually be the most radical leadership strategy of all.
Femme Palette
October 23, 2025