Dominika Vykydalová

I love unexpected combinations and I can flexibly fit into the role of a strategically-minded creative. My journey into professional content creation began as a side hustle.

I know what it’s like to build a project from the ground up, working "evenings and weekends", and watching a personal interest turn into a career. I developed project HvK through content in all formats and educational activities such as flagship workshop that served as our main educational pillar for three years.

At the Coinmate crypto exchange, I managed the educational academy, course creation, and B2B content. My personal favorite was the weekly newsletter, where I maintained an OR of 43–53% thanks to a personalized tone.

I can see the steps that need to happen before a launch, as well as what needs to be done after. I focus on strategic content marketing, idea execution, and finding a direction that makes business sense. I have experience in niche environments and building my own initiatives from scratch.