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The growing potential of NFTs

Written by
Michaela Malatin
Published on
November 7, 2023

Try to open global newspapers without catching headlines about NFT and famous people buying them. ChangingTwitter profile pictures and IG pictures became a new measure of community status. You might be asking why. And can you join? Yes, you can!


Let me share basic information about it. I will share links from the Holky v kryptu community, where I participate and create NFT content. Holky v kryptu (Girls in Crypto) is a Czech community supporting girls and females' first steps into the crypto and investment world. The founder Sona Parke started this amazing initiative in spring 2021 with a group of female enthusiasts after facing unpleasant experiences in crypto communities. From a small group of females, the community has grown to 2000+ females (still counting) in the private Facebook group discussing crypto topics they are shy to ask.



Non Fungible Token as a technology component

The NFT is information that represents pictures, videos, or tangible assets on the blockchain. All details are stored in the code on the blockchain, including metadata, attributes or NFT standards. If you would like to check whether the asset on the blockchain is NFT, search for ERC-721, ERC-115 or ERC-998. These are standards for communication with smart contracts. But let's go back to basics.


Why do we seek NFT in the world of art, music and social media influencers?

From Snoop Dog to Gwyneth Paltrow, there is a strong community sense for NFT BAYC holders. The social aspect brings fun clubs together from art, collectibles to brands and metaverse, the combination of technology. What is the future of NFT Collectibles and Metaverse? What are Petr Mara's thoughts on this? (the video is in Czech language) is a video where I had a great discussion with Czech influencer Petr Mára on community perspectives. NFT is a new way how artists and influencers can get closer to their fans. There is no supply chain restricting the behaviors of singers, music bands, etc. Simultaneously, the blockchain and non-fungible world protects brands from fake goods. You can scan your luxury bag on the blockchain. Luxury goods companies will shortly share the goods, and it's NFT (luxury watch) with information about the owner, watch and the time stamp. 


If the NFT is more than BAYC pictures, how can we use them?


Play-to-Earn

Can you imagine playing mobile or PC games and earning money simultaneously? This economy brought financial freedom to countries such as Venezuela or the Philippines. Play-to-Earn (GameFi) was popularized with Axie Infinity. Little monsters were fighting in a group of 3 and battles and won tokens that could be transferred to an exchange and then withdrawn into cash (in crypto language-fiat).


The real-life assets authorized by NFT

There are too many stories about fake concert tickets, breached contracts, or agreements. NFTs can be a space to avoid such events in the future. NFT can be easily changed to a QR code as proof of purchase. The real estate industry is known for its progressive approach towards tokenized buildings in the real world and at the same time in a virtual space called Metaverse.


Few tips before starting with NFT investments

Do your own research (DYOR). There is no one-fit-for-all recommendation. Be aware of:

  1. The blockchain you would use (gas fees, security). 
  2. The utility of the NFT. 
  3. Security for your virtual wallet. 
  4. The community behind the project. Believe it or not, the community and the market are price drivers for NFTs. 



The phenomenon of NFT is tightly connected to DAO (Decentralized Autonomous Organizations) or Social Token. I believe this year is essential for creating such communities celebrating freedom, desired cooperation, and proof of work. You can directly support favorite artists on the blockchain or store value for future generations with more and more opportunities. We share these topics in Holky v Kryptu Patreon or Instagram account full of updates on crypto and investing workshops and meet-ups. 


If you are interested in the NFT space, feel free to reach out via Linked In or Instagram.

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